We place top priority on protecting your privacy and keeping your personal information secure. Our privacy and cookie policy details the methods we use to collect, use and protect your data during your visits to our website. We encourage you to review this document carefully to understand our privacy practices. If you have any questions or concerns, please do not hesitate to contact us.
This privacy policy aims to clarify:
- Personal information” means any data that can identify you, such as your name, postal address, email, geographic location and IP address.
- Collection and processing methods: How we collect and process this information.
- Rights of access, rectification and erasure: You have the right to consult, correct, and request the deletion of your personal data.
- Responsible: Identification of the person or entity responsible for collecting and processing your personal data.
- Transmission of information: Recipients: Details of the third parties to whom your data may be communicated.
- Cookie Policy: If applicable, explanation of the use of cookies on our site, including how they are used and how you can manage their use.
Use of Google User Data (Google APIs)
Brokers registered on Estatefunnel may voluntarily connect their Google accounts to enable certain features of our application. When a broker connects a Google account, we access Google user data solely to provide and improve the features described below, and for no other reason. The Google services and permissions (scopes) we request are:
- Google Calendar (auth/calendar, auth/calendar.readonly, auth/userinfo.email): to create, update, cancel meetings and check the broker's availability within the CRM (see the dedicated section below).
- YouTube (auth/youtube.upload, auth/youtube.force-ssl): to publish, update and delete — at the broker's request — the videos they create in our application to their own YouTube channel, and to display their channel name and basic details to confirm the connected account.
- Google Business Profile (auth/business.manage): to list the broker's business locations, retrieve their Google review link, and read and reply to customer reviews from within the CRM (see the dedicated section below).
- Google Ads (auth/adwords): when requested by the broker, to create and manage their own advertising campaigns in their own Google Ads account.
What we do: we use Google user data only to provide and improve the features the broker requested and that are described in this policy.
What we never do: we do not sell Google user data; we do not use or transfer it for advertising, marketing or audience-measurement (analytics) purposes; we do not use it to train generalized artificial intelligence or machine-learning models; and we do not allow any humans to read it, except with your explicit consent, for security purposes, to comply with applicable law, or where the data is aggregated and anonymized for internal operations.
Use of Google Calendar Data
Brokers registered on Estatefunnel can connect their Google Calendar account to enable the CRM's integrated scheduling features. In this context, our application accesses Google Calendar data exclusively for the following purposes:
- Create events on the broker's calendar when a meeting is scheduled manually from the CRM or booked by a client through a public booking link.
- Update events when a meeting is rescheduled (date, time, location).
- Cancel events when a meeting is cancelled in the CRM.
- Check availability (free/busy) on the broker's primary calendar and any secondary calendars they designate, to prevent double-bookings when displaying available time slots on their public booking page.
- Sync inbound changes: when the broker moves or deletes an event directly in Google Calendar, the change is reflected in the CRM in real time via Google Calendar API webhooks.
We do not access the content of events that were not created by our application. Free/busy availability data consulted on secondary calendars does not include event titles, descriptions, attendees, or any other event content.
Storage of Google Calendar Data
The OAuth access tokens that allow our application to interact with Google Calendar are stored securely in our database, associated with the broker's account. These tokens are used solely to perform operations in Google Calendar on behalf of the broker (creating, updating, cancelling events) and are never shared with third parties. The email address of the connected Google account is displayed in the broker's interface for identification purposes only.
The broker can revoke our application's access at any time from their Google account (myaccount.google.com/permissions) or from their profile settings in Estatefunnel. Revocation deletes the stored tokens and disables synchronisation.
Use of YouTube Data
When a broker connects their YouTube account, our application accesses YouTube data solely to: (i) upload videos the broker created in our application to their channel, at their explicit request; (ii) update or delete those videos when they ask us to; and (iii) display their channel name and basic details to confirm the connected account. By using the YouTube features, you agree to the YouTube Terms of Service and acknowledge that Google processes your data in accordance with the Google Privacy Policy. We do not use YouTube data for any other purpose and never sell it.
Use of Google Business Profile Data
When a broker connects their Google Business Profile, our application accesses the associated data solely for the following purposes:
- List the broker's business locations so they can choose which one to connect.
- Retrieve the location's Google review link, so the broker can request reviews from their clients.
- Read customer reviews and their replies, and post replies to reviews, at the broker's request, from within the CRM.
This data is used solely to provide these reputation-management features to the broker. It is never sold and never used for advertising or marketing purposes.
Sharing, Transfer, and Disclosure of Google User Data
We do not share, transfer, or disclose Google user data to third parties, except to the extent strictly necessary to provide or improve the features requested by the broker. The only sharing that occurs is with technical sub-processors (for example our cloud hosting provider and database) that store the data securely on our behalf under contractual confidentiality obligations. We do not share Google user data with any advertising, marketing or audience-measurement (analytics) tools, and we never transfer it to third parties for such purposes.
Prohibition of Sale of Google User Data
We commit to never selling Google user data to any third parties.
Prohibition of Unauthorized Transfer of Google User Data
We do not transfer Google user data to third parties for reasons other than providing or improving our application's functionality. Any use or transfer of Google user data is strictly limited to this purpose.
Important Distinction: Connected Accounts vs. Website Cookies
To avoid any ambiguity, we want to clearly distinguish two separate categories of data:
- Connected-account data (platform APIs): the data we access when a broker voluntarily connects a third-party account (Google/YouTube, Google Calendar, Google Business Profile, Google Ads, Meta/Facebook, Instagram, TikTok, LinkedIn). This data is used only to provide the features the broker requested. It is never used by Estatefunnel for advertising, marketing or audience measurement, and is never sold.
- Website cookies and analytics tools: the audience-measurement and marketing tools described further below in the "Cookies" section (for example Google Analytics, Google Tag Manager, Facebook Pixel) relate exclusively to anonymous visitors of our public websites and our brokers' websites. These tools do not access and receive no data from the connected accounts above. In particular, no Google user data obtained through Google APIs is ever passed to these tools.
Third-Party Platform Integrations
Estatefunnel is a CRM for real estate professionals. Brokers may, at their own discretion, connect third-party platform accounts in order to publish content, manage their ads, schedule appointments and manage their online reputation. In every case, we access data only to perform the actions the broker explicitly requests, and never to sell data or for Estatefunnel's own advertising. The integrations we currently support are:
- Google / YouTube: publishing, updating and deleting videos on the broker's channel (see the Google sections above).
- Google Calendar: appointment scheduling and availability synchronisation (see the dedicated section).
- Google Business Profile: reading and replying to reviews, retrieving the review link (see the dedicated section).
- Google Ads: creating and managing the broker's advertising campaigns in their own account.
- Meta / Facebook: posting to the broker's Facebook Pages, receiving leads via Facebook Lead Ads, and creating/managing Meta advertising campaigns in their account. We request permissions such as page management, lead ("leads") retrieval and ads management, only for the accounts the broker chooses to connect.
- Instagram: publishing content to the Instagram Business accounts linked to the broker's Facebook Pages.
- TikTok: publishing videos to the broker's TikTok account (permissions user.info.basic, video.publish, video.upload) and displaying the basic creator information required to publish.
- LinkedIn: publishing content to the broker's LinkedIn profile or page.
The broker can disconnect any integration at any time from their Estatefunnel account settings, which deletes the stored access tokens and ends our access. They can also revoke access directly from the platform concerned (for example myaccount.google.com/permissions for Google).
Protection of personal information
We adopt rigorous security measures to protect your personal information from unauthorized access, use or disclosure. Access to your data is strictly limited to employees and service providers who require this information to provide our services to you or for the proper functioning of our website. We also employ advanced encryption protocols and robust firewalls to keep your sensitive data secure.
Collection of Personal Information
We do not collect your personal information proactively. However, if you choose to fill out an information request, estimate, or contact form on our site, we record the data you provide. This information is exclusively shared with the operator of this website, who is the sole recipient.
The operator of this website is:
EstateFunnel - Site web immobilier 2349 Vendome Ste-Julie
(514) 971-4164
COOKIES
This website uses cookies to optimize its operation and analyze your interaction with it, with the aim of providing you with an improved and personalized user experience. The use of cookies will only be enabled if you give your consent by clicking on -Accept all-. You also have the possibility to personalize your cookie preferences by accessing the settings via the - Manage my Cookies - option. Note that any changes will be effective after refreshing the page on which you made the changes.
ESSENTIAL COOKIES CURRENTLY ON
Essential cookies, sometimes called (strictly necessary) cookies, are essential for the basic functioning of our website. They play a crucial role for features like navigation and access to secure areas, ensuring that the site loads and functions properly. In most jurisdictions, these cookies do not require your consent, as they do not collect personal data and are necessary to provide the services you request. It is not possible to deactivate them. By using this website, you therefore consent to their use.
Also note that this site memorizes the language you use to browse to avoid having to re-select it on each page visited. Additionally, your cookie preferences are stored in a cookie file. This file only contains your browsing preferences and is only used during your visit to our site.
FUNCTIONAL COOKIES CURRENTLY ON
Functional cookies offer additional functionalities that enrich the user experience on a website, without being essential to its functioning. These cookies may collect personal information to remember user choices, providing them with a more personalized experience.
This site uses Google Analytics, which falls into this category because of its usefulness for tracking and analysis. It collects data about your interactions, helping site owners understand how visitors use the site, which helps improve user experience and site performance.
Google Analytics is also considered a performance cookie on this site. Therefore, if you disable performance cookies, Google Analytics will also be disabled. Note that ReCaptcha is used in forms on this site.
PERFORMANCES COOKIES CURRENTLY ON
Performance cookies, which can sometimes be confused with functional cookies, are used to collect data on how visitors interact with our website, identify the most visited pages and detect the receipt of error messages on these. pages. These cookies do not collect personal information that could identify a visitor and are intended exclusively to improve the functioning of the site.
In this category our site uses Google Tag Manager, which can also be classified as a marketing cookie. Therefore, if you refuse performance cookies, Google Tag Manager will also be disabled.
Our site also uses a tool to track the links you click on. This tool records the URL visited, the date, time, your IP address and a unique session identifier, which allows you to track your journey throughout the duration of your visit to our site. If you deactivate performance cookies, this tool will stop collecting this data, except for those relating to the page through which you arrived on our site.
MARKETING COOKIES CURRENTLY ON
These cookies are specifically used for marketing purposes, including displaying targeted advertisements, conducting market research, and evaluating the effectiveness of advertising campaigns.
Our website uses the Facebook Pixel and Google Tag Manager. It is important to note that Google Tag Manager may integrate other targeting tools configured by the operator of this site or its digital marketing agency, without this being identified in this privacy policy. By disabling marketing cookies, Google Tag Manager and all associated tools will also be disabled.
Sharing of Personal Information
We undertake not to sell, rent or disclose your personal information to third parties for their marketing activities without first obtaining your formal authorization. However, in the operation of our website, it may be necessary to pass some of your data to specialist service providers, such as electronic payment processors or newsletter distribution services. We select these partners with the greatest rigor and impose strict criteria in terms of security and respect for confidentiality to ensure the protection of your information.
Retention of Personal Information
We keep your personal information only for as long as necessary to fulfill the purposes for which it was collected, or as required by applicable law. Strict security procedures are in place to ensure that the processing of your data is done securely and in accordance with our privacy policy.
Information Collection and Use
We collect and use your information in accordance with the Google YouTube API Services Terms of Service. This information includes, but is not limited to, your YouTube account data, such as channel information and video details, which are accessed and used solely for providing and improving our Service.
Data Storage and Security
We store your data securely and take reasonable measures to protect it from unauthorized access, alteration, or disclosure. Your data is shared with third parties only to the extent necessary to provide the Service, and we do not sell or disclose your information to third parties for marketing purposes.
Policy Updates
We reserve the right to update this privacy and cookies policy at any time. Changes will be posted on our website and will be effective upon posting. We encourage you to review this policy regularly to stay informed of any updates.
ACCEPTANCE OF OUR PRIVACY POLICY
By using this website, you certify that you have read and understood this privacy policy and accept its terms, more particularly the conditions relating to the collection and processing of personal information and the use of cookies.
Limited Use Policy Compliance Statement
Estatefunnel's use and transfer to any other app of information received from Google APIs — including the YouTube API, Google Calendar API, Google Business Profile API and Google Ads API — will adhere to the Google API Services User Data Policy, including the Limited Use requirements. Specifically:
- We only use Google user data to provide or improve the user-facing features described in this policy.
- We do not sell Google user data to third parties.
- We do not use or transfer Google user data for advertising, marketing or audience-measurement (analytics) purposes.
- We do not use Google user data to train generalized artificial intelligence or machine-learning models.
- We do not allow any humans to read Google user data, except with your explicit consent, for security purposes, to comply with applicable law, or where the data is aggregated and anonymized.
